Direct mail fundraising is a resurgent tool in political fundraising and nonprofit development. While digital fundraising has seen exciting investments, donors are now saturated with text and email appeals. Comparatively, direct mail is being underutilized.
As a result, mail fundraising can break through the noise and reach those untouched or removed from digital solicitations. It offers an excellent return on investment and other benefits beyond raising money.
Let's dive into why mail fundraising deserves a front row seat in your fundraising strategy:
David Davies, GA’s Mobile Fundraising Manager is known around the office for his love of the Florida Panthers, the Star Wars franchise, and at happy hours — a delightful gin & tonic.
I had the pleasure of sitting down with David right before the start of Pride Month and I started by asking what Pride Month means to him.
It’s important to note that this interview took place before the 76ers lost to the Celtics in this year’s NBA postseason because when we started the interview, Andrew discussed his love for the 76ers by joking, “The Sixers pretty much determine my happiness for most of my adult life…meaning I haven't been very happy for most of my adult life.” We hope you’re hanging in there Andrew!
Bernucca is an experienced campaign manager with a proven track record of success. In his most recent role as Campaign Manager for Eric Lynn for Congress in FL-13, he achieved outstanding results, surpassing the top of the ticket and effectively managing a $2.3 million budget.
Almost nonstop since 2018, Andrew has been bouncing around the country to work as a Field Director, Finance Director, and Campaign Manager for no less than eight campaigns. Now, Andrew serves as a Digital & Political Manager at Kinetic Strategies.
At the start of the new year, we were on the lookout for exceptional interns to help us through the first quarter of an off-year. We were thrilled to welcome Morgan and Billie, two outstanding additions to our team! As Morgan and Billie's time with us came to a close, I had the opportunity to conduct an exit interview with them to gather their feedback on their experiences at GA.
Billie Casebeer, who will be graduating in a few weeks, started at GA working with our Southeast strategy team to assist with client relationships and requests. However, after discovering her interest in digital fundraising, Billie transitioned to working with our digital co-op where she succeeded in helping our team and our clients!
Morgan Reese was a dual intern, spending time as a Nonprofit intern and a Marketing and Communications intern. As a Nonprofit intern, Morgan was heavily involved in researching and building potential relationships, shadowing calls, and compiling media clips. Additionally, in Marketing & Communications, Morgan assisted in social media copywriting and helped to update our job board.
Joey Mamlin is Grassroots Analytics’ Chief Product Officer. Joey started with GA in its early days when the company’s four employees would sit around the so-called “MegaDesk” and brainstorm how to build what’s now an industry-leading progressive database.
Outside of GA, Joey is known to indie rock music fans everywhere as the drummer of The Crystal Casino Band (TCCB) which recently released its 6th studio album and is starting to tour cities across the US.
For our DC folks who love farmer's markets, Joey is also a great baker and will be selling sandwiches monthly at local DMV spots- you’ll have to reach out to him to learn more.
Looking for a career in campaigns can be daunting, especially when you're just starting out. That's why internships are crucial for aspiring politicos like Claire, a Long Island native who attended the University of Tampa and graduated in 2020 with a Political Science degree and a Sociology minor.
Democratic tech firm Grassroots Analytics brings modern recruiting practices to campaign space
WASHINGTON, April 26, 2022 /PRNewswire/ -- Grassroots Analytics today announced a pilot program to promote equality and equity in the campaign staffing space. In line with their mission of providing innovative data solutions to amplify forward-thinking voices, Grassroots Analytics' new program – Campaign Talent Society – aims to improve staffing processes for Democratic campaigns across the country.
While sitting in Happy Valley, PA, Gabby Giotto got the call that would alter her future in politics forever. When asked if she would volunteer for Hillary’s campaign, Gabby jumped at the opportunity. This led to serving as a fellow for Hillary at Penn State, and ultimately becoming the staging location director. What did she fall in love with the most?
"I want to build the next generation of Georgia fundraisers, especially women, Black women, and people of color. Women who are running want women on their team. Women need to be a part of this movement. One day, when Jon Ossoff's baby girl decides to run for Senate, she'll have kick-ass women to help her get there. And we will have put that foundation in place."
Briale Harris – campaign finance superstar – has some of the strongest passion we've seen. What led her here?
Like so many others, Bri got into the campaign space by volunteering in 2017, specifically for Atlanta's mayoral election. She phone banked, knocked doors, and worked to get out the vote in her hometown. While this inspired her, it made her want to do a little bit more, and land a designated role on a campaign. Cue Stacey Abrams' groundbreaking run in 2018, where Bri served as a Finance Assistant, learning how to conduct proper donor research, pick the right donors to call, and more. That opportunity rolled into one after another: Sarah Riggs Amico for Senate, Zahra Karinshak for Congress, and then her big break as Amy McGrath's Deputy National Finance Director.
Everyone has a story. Devon Murphy-Anderson’s is one of the most interesting we’ve heard in a while. Originally from Brunswick, Maine, Devon grew up on the water. With a lobsterman for a father, she was raised in a blue-collar town with a love for her country and a strong belief in the American dream.
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